Mobile First Website
Barre One
Barre One is a studio of intensive training at the ballet barre in St. Petersburgh, Russia. Target audience - active modern women between 20 and 50 years, who care about their health.
The need
The company needed an appealing and usable website, whose functions would be reachable particularly from mobile devices, as most of the target audience use smartphones to schedule their sports routine. At the time Barre One used to be a startup with limited resources, so the decision was to make a responsive mobile first website.
The solution
The company had a complete brand style, which was scaled to the website design.
The key scenarios were developed:
The key scenarios were developed:
- getting information about the studio
- buying a subscription
- booking a time slot and the type of the class
- making it easy to find the studio in the city with video instructions
The Outcome
The website has been made in 2018 and successfully works since then. Barre One has opened new studios around the city, has launched the franchise program and has won several industry awards.
